DIRT FIRST
Driven By Passion & Performance
Norco has been making bicycles for over fifty years, and they just keep getting better. Norco bikes are high quality and innovative, built so you can enjoy the best ride you've ever been on. We have a huge selection of Norco bikes for you to choose from, learn more below or visit any of our locations to check them out.
GET TO KNOW THE NORCO OPTIC
FIND FOCUS.
is an aggressive short-travel sled that rips on descents and can get back to the top without a gondola.
The precision suspension kinematics and custom DH spec shock creates 125mm of rear travel, matched with a gravity-eating 140mm fork for the control you need to keep your mind on the trail ahead.
Four-piston 180mm disc brakes, short seat tubes, long-stroke dropper posts and aggressive knobby tires tame the wildest descents and attack every turn.
